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A/B Testing

Boost sales by testing what matters

A/B test layouts, pricing, and design to see what works best, fine-tuning the store visitors’ experience and boosting your bottom line.

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Types of tests

Figure out what drives results

Use A/B tests to fine-tune every part of your store. From product description to pricing, discover what captures your customers’ attention, drives engagement, and boosts sales.

Content testing

Test any page element

Test different product descriptions, images, and calls to actions to find the combinations that catch your customers’ attention and increase sales.

content testing
Redirect testing

Refine the conversion path

Redirect traffic to different page designs to compare layouts, promotions, or landing pages, finding what keeps customers engaged.

redirect testing
Theme testing

Find styles that drive results

Direct visitors to pages with different themes and templates to test which colors and styles boost conversion rates.

theme testing
Price testing

Get the pricing right

Understand your audience’s price sensitivity and find that “just right” price, achieving balance between profitability and purchase volume.

price testing
Campaign editor

Effortlessly test any part of your store

Easily create variations of your store pages with our user-friendly editor, offering a wide range of customizable elements. A/B test content, colors, prices, and more to understand what resonates best with your audience.

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Testimonials

Customer Stories

Average customer rating (300+ reviews)

This is really an amazing app

The design is great and helped me immediately to increase average order value. But apart from this, what's really superb is the support you're getting. In my case, from Sergiu. An onboarding call was scheduled, and many questions have been answered swiftly and accurately in the meantime. Which means now I'm going to implement all the other goodies as well. Thanks for this great app and your remarkable support.

With Personizely we don't need a developer

Personizely is really versatile! We use it to create all sorts of popups and widgets which basically extend our website and help us generate more sales, inform our visitors, and promote relevant offers. The app helped us save $1000s in dev costs while also generating at least $12,000 in additional revenue.

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Eren Kece

Head of E-commerce at Dashl Beauty

Fantastic app

Once you start getting into building the widgets, it all makes sense and is very intuitive. Whats better is the service. Sergiu on support was fantastic in sorting out all my settings that I had done incorrectly, which meant that my subscribers had been dwindling for a few months. He spent a lot of time explaining and checking everything for me and sorting it all out. Thank you!

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Dipa Shah

Founder at Cardology

Most important marketing app

This is probably the best and most important marketing app in the Shopify App store. You need a 2-3h to understand everything properly. I had some problems and the support staff was very helpful and patient to solve everything in no time. Absolutely amazing. Honestly!

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Christoph Bohrer

CEO at Stilform

Super user friendly app

We had hired a developer to make an upset widget for us during the week of BFCM. That developer slept on the job and we were frantic to find an app that met all our needs. Personizely is super user friendly, the scheduling feature is essential and the different upsell features are excellent.

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Bri Seltzer

Owner at five and two jewelry

A/B testing process

Set up your A/B test in a few clicks

With Personalizely’s A/B testing tool, you’re just three steps away from discovering what truly drives conversions on your online store.

ab testing process
Features

All you need for successful A/B testing in one tool

No-flicker

Increase engagement and minimize bounces with instant page loads.

Custom goal tracking

Track specific goals to see which changes drive desired conversions.

Multi-page tests

Test multiple pages to see how updates impact conversions along the customer journey.

Custom traffic allocation

Decide what percentage of visitors sees each version of your page.

CSS and JS editor

Take full control of the look and feel of your store’s pages.

Targeting

Run A/B tests for specific audience segments to see what drives each group to convert.

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Analytics

Measure impact on goals over time

Dive into A/B test analytics to track each variation’s historical performance. Focus on specific goals and monitor key metrics like engagement, goals hit, and revenue to make smarter, data-driven decisions.

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Frequently Asked Questions

Free trial

Start converting more right now