Turn traffic into customers with a widget builder
Engage visitors with website pop ups, bars, and callouts that drive sign-ups and boost sales. With Personizely’s user-friendly widget builder, you can create web overlays without coding or design skills.
Every widget type, one builder
Different widgets serve different purposes, but all are built to engage, convert, and drive revenue. Pick the ones that best fit your widget marketing strategy.
Newsletter popups
Capture more subscribers with timely sign-up popups that grow your list and fuel future sales.
Callout widgets
Draw attention to offers or key messages with corner callouts that stay visible without interrupting.
Personalized product recommendations
Boost order value by suggesting products based on browsing behavior or cart contents.
Announcement bars
Keep promotions and updates front and center with sitewide bars that visitors can’t miss.
Embedded widgets
Easily blend forms or offers into your site design for smooth engagement with web overlays.
Teaser offers
Re-engage visitors with subtle teasers before or after a popup, giving them a second chance to convert.Make your visitors curious. Give them a way to change their minds.
Create widgets that match your brand in minutes
Create beautiful, conversion-focused widgets fast with Personizely’s user-friendly drag-and-drop editor and ready-made widget templates.
Create widgets that match your brand in minutes
Create beautiful, conversion-focused widgets fast with Personizely’s user-friendly drag-and-drop editor and ready-made widget templates.
Forms
Collect emails, phone numbers, or custom data with fully customizable forms that grow your list and increase opt-ins.
Surveys
Segment visitors or gather feedback in real time with short, interactive surveys built directly into your widgets.
Buttons
Add customizable CTAs that drive clicks to products, sign-ups, or promotions with a single tap.
Images
Showcase promotions, products, or visuals with embedded images that instantly capture attention.
Videos
Power your widgets with video content — perfect for demos, tutorials, or brand storytelling.
Coupons
Promote discounts by displaying coupon codes that drive immediate action and higher conversions.
Timers
Create urgency with countdown timers that highlight limited-time deals or upcoming deadlines.
Product showcases
Display recommended or complementary products to increase discovery and boost average cart value.
Cart progress bars
Motivate larger purchases by showing shoppers how close they are to rewards like free shipping.
Social buttons
Grow awareness by adding quick links to your brand’s social channels directly inside your widgets.
Maps
Embed Google Maps to highlight store locations, events, or service areas with ease.
Custom HTML
Expand widget functionality by embedding custom HTML for unique designs.
Create and launch widgets in minutes with Personizely’s easy-to-use widget builder
Building widgets shouldn’t slow you down. Personizely keeps it simple with a three-step process anyone can use.
Widgets that deliver results across industries
No matter your industry, business model, and company size, Personizely’s widget builder helps you personalize offers, capture leads, and increase revenue.
Ecommerce
Recover abandoned carts, grow your email list, and increase average order value with targeted popups, coupon widgets, and cart progress bars.
SaaS
Turn visitors into qualified leads and trial users using newsletter popups, feature announcement bars, and multi-step forms that capture key data.
Travel and hospitality
Promote location-specific offers, seasonal packages, and upgrades with geo-targeted popups, countdowns, and exit-intent widgets that keep bookings flowing.
Event businesses
Boost event registrations and attendance with countdown timers, limited-spot callouts, and sign-up popups that capture audience interest fast.
Turn every signup into actionable insight
Design popup forms that go beyond basic email capture to collect the insights your business actually needs.
Custom fields
Collect exactly the data your business needs with fully customizable form fields.
Data sync
Send every signup directly to your CRM, ESP, or SMS platform with native integrations.
Hide or pre-fill fields
Boost conversions by reducing friction — auto-fill known data or hide fields entirely.
GDPR compliant
Capture customer information responsibly with fully GDPR-compliant form widgets.
Turn complex data capture into simple steps
Break long forms into easy steps to improve completion rates and collect richer lead data.
Connect widgets to your entire marketing stack
Capture a lead, send a notification, apply a tag — every widget action can trigger the workflow you need.
Show widgets at the perfect moment
Perfect timing turns widgets into conversion tools rather than interruptions. Engage shoppers with well-timed pop ups and banners using 9+ triggers.
Landing
Greet visitors as soon as they arrive with a welcome message, discount, or sign-up prompt.
Checkout
Capture last-minute sales by showing reminders or incentives before customers complete their purchase.
Manual
Launch widgets programmatically with JS or tools—giving you full control over when they appear.
Add to cart
Encourage bigger baskets by triggering upsells or cross-sells when a shopper adds an item.
Hover
Display helpful tips or offers when visitors hover over key elements like product images or CTAs.
Click
Create interactive experiences that respond directly to clicks, guiding visitors deeper into the funnel.
Exit
Show exit-intent popups with lucrative incentives to visitors that are about to leave your website.
Time
Engage lingering visitors by showing an offer after they’ve spent a set time on your site.
Scroll
Trigger widgets when visitors scroll through specific sections, making offers contextually relevant.
Create relevant experiences with personalized widgets
Dynamic placeholders and precise targeting turn generic pop ups into personalized interactions that convert.
Placeholders
Targeting
Maximize engagement and minimize friction with custom display rules
Show offers and forms only when they matter most. With Personizely’s display rules, every widget feels timely and context-aware, never random.
Page
Select the pages where widgets show up, keeping promotions and forms tied to the most relevant content.
Target
Focus on the right audience segments. From new visitors to loyal customers, display widgets that match each group’s intent.
Frequency
Control how often a widget shows up. Prevent fatigue and keep visitors engaged by setting clear display limits.
Subdomain
Deploy widgets on specific subdomains, tailoring widget campaigns for your store, blog, or support site.
Use advanced targeting, from smart links to browsing history, to personalize content and enhance the user experience, boosting sales.
Traffic source
Tailor widgets based on where visitors come from—ads, referrals, or email clicks—so the message matches their journey.
Subscription status
Show different content to subscribers, leads, or unregistered visitors, making sure each group gets a relevant experience.
Cookie-based Personalization
Recognize returning visitors and serve widgets consistent with their past preferences or browsing history.
Weather-aware content
Adapt widget promotions and visuals to match local conditions, from sunny-day sales to winter-ready offers.
Smart links (UTM Parameters)
Trigger campaign-specific offers using UTM tags, aligning widgets directly with marketing initiatives.
Geolocation
Personalize widgets by country, region, or city—ideal for shipping thresholds, local deals, or location-specific promotions.
Cart insights
Leverage cart contents or values to trigger upsells, cross-sells, or reminders that increase order value.
Device-specific layouts
Serve widgets optimized for mobile, tablet, or desktop, ensuring every experience feels seamless.
Interaction-aware
Respond to user behavior—clicks, hovers, or scroll depth—with contextual widgets that guide engagement.
Forms & survey data
Use information submitted by visitors to refine follow-ups, tailor offers, and personalize future interactions.
Product-specific displays
Match widgets to specific product or collection pages, surfacing the most relevant promotions or recommendations.
Visit & session history
Continue conversations across sessions by showing widgets that reflect a visitor’s browsing and purchase history.
Provide perfect user experience on any device
Reach mobile audiences with pop ups that look sharp and work seamlessly on smaller screens. Personizely makes every widget responsive by default, so they’re effective across devices without extra setup.
Connect Personizely to the tools you already use
Connect widgets to your ecommerce, email, SMS, CRM, and analytics platforms—automatically passing leads and data for seamless reporting.
Optimize widgets with real data, not guesswork
Compare widget variations side by side—testing copy, CTAs, timing, and layouts—then scale the versions that drive the most conversions.
Track widget performance and make data-driven decisions
Monitor performance of your widgets live or historically, track conversions, and use insights to refine every widget campaign.
Choose Personizely’s popup creator for your widget marketing campaigns
Easy-to-use widget builder
Drag-and-drop editing and templates make widget creation fast and accessible to any team.
One platform, multiple CRO tools
Manage widgets, A/B testing, and personalization in a single, streamlined workspace.
Quick widget setup
Go from idea to live widget quickly, keeping your campaigns agile and results rolling in quickly.
Affordable widget builder
Transparent, affordable plans give you full access to features without hidden add-ons or unexpected charges.
Platform that grows with your business
Scale from a handful of campaigns to hundreds of widgets without performance drops or platform limits.
Powerful native integrations
Integrate with Shopify, Wix, HubSpot, Klaviyo, Google Analytics, and more to keep data synced automatically.
Customer Stories
Average customer rating
A truly beautiful product, with great UX
I’ve been looking for a tool like Personizely for over a year. It’s the only tool in the space that took the time to build a truly beautiful product, with great UX. And they thought about their customers’ customer as well with widgets being as customisable as possible. Love it!
CMO at Planable
You need a tool like this, that's a fact
Personizely combines the features of website personalization and widgets. This means that you can use the powerful conditioning of the website personalization tools to really target your popups and widgets. As a digital marketer, you need a tool like this, that's a fact.
Digital Marketing Specialist at Oglasevanje.eu
Support is top notch
Website Personalization is the future of lead generation and Personizely helps you do it with ease! I've used a few tools to help me get this done, but none as good as this when it comes to features and ease of use. On top of that, the support is TOP NOTCH.
Founder of EAanalytics
Totally recommend it to any marketer serious about growth
We used Personizely for exit intent pop ups and saw results immediately. Sergiu and his team were very helpful and the platform has some incredible capabilities. Totally recommend it to any marketer serious about growth.
Founder of Regent Branding
The most effective marketing tool
Personizely is the only app we see the results right away. Cost effective, easy to learn with great UX with the best possible support team! Once you set widgets it sets you free and allows you to focus on other important things. Most importantly, it brings growth of sales immediately.
Co-Founder at KNOK STORE